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How To Measure The Success Of Your Video Marketing Campaigns

Video marketing continues to be one of the most popular content marketing formats and if done well, can offer great returns. To understand how your video marketing efforts are going, you’ll need to be measuring results and analyzing your rate of success. To do this, it’s important to know what metrics are available to you, which

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Person typing on laptop with pay-per-click landing page on screen

The Science Behind PPC Advertising

Pay-per-click advertising, also called PPC, is a type of online advertising whereby the advertiser pays a fee every time their ad is clicked on. Read more to learn more about this advertising payment model and how to set-up PPC campaigns.

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How To Improve Local SEO

Many consumers use search for local queries. By not optimizing for local search, you’re missing out on consumers finding you. Therefore, it’s crucial to know how to improve your local SEO.

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Tips For Repurposing Content

Understanding why and how to repurpose content is important to your content marketing strategy. Repurposing content increases reach, reinforces your message, and reduces planning time.

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Featured Article

Person typing on laptop with pay-per-click landing page on screen

The Science Behind PPC Advertising

Pay-per-click advertising, also called PPC, is a type of online advertising whereby the advertiser pays a fee every time their ad is clicked on. Read more to learn more about this advertising payment model and how to set-up PPC campaigns.

Read More »
Sign that says local SEO on a table with coffee cup, notepad, and pencils

How To Improve Local SEO

Many consumers use search for local queries. By not optimizing for local search, you’re missing out on consumers finding you. Therefore, it’s crucial to know how to improve your local SEO.

Read More »
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