Link acquisition, or link building, is a main component of off-page SEO. This is when links to your domain are placed on other domains. These links are often referred to as backlinks. The benefit of these links is that they signal to Google and other search engines that your content is valuable, almost acting as
Product packaging is an important marketing tool. While most important for products sold in-store, think in-depth about it for all products, even if sold online.