Marketing Blog and Podcast
Video marketing continues to be one of the most popular content marketing formats and if done well, can offer great returns. To understand how your video marketing efforts are going, you’ll need to be measuring results and analyzing your rate of success. To do this, it’s important to know what metrics are available to you, which matter the most, and how you can use this information to improve your video marketing
Creating a user-friendly website doesn’t have to be difficult! Keep these 13 building materials website design tips in mind when creating or updating your site.
Everyone has an understanding of what a homepage is. However, there is more confusion around landing pages and what they are exactly, and when to use them. Read on to find out!
Check out the latest on our blog to discover common mistakes that business owners and marketers make when implementing SEO and how you can avoid them.
Understanding the importance of SEO for building materials companies and implementing it is crucial for your brand’s marketing and sales success in today’s digital world.
Wondering what the difference between nurture and drip email campaigns are? Not sure when to use either one? Learn more about email marketing and the benefits of different types of campaigns.
The DIY sector is growing exponentially. To tap into this market, you must effectively learn how to target the DIY market as a building materials brand.
No SEO strategy is complete without a plan for natural link building that leads to increased rankings on SERP.
Are you looking to boost the ROI of your marketing strategy? Working with a building materials marketing agency could be the answer. Lean what a building materials marketing agency is and how they differ and outshine standard marketing agencies.
Understanding prominent building materials marketing trends for the second half of 2022 is crucial when updating marketing plans for Q3 and Q4.
Both email marketing and storytelling through content are powerful marketing tools. Email newsletters bring those two things together. Read on for our beginner’s guide to email newsletters.
Pay-per-click advertising, also called PPC, is a type of online advertising whereby the advertiser pays a fee every time their ad is clicked on. Read more to learn more about this advertising payment model and how to set-up PPC campaigns.